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Year of Affordable Healthcare
A Nationwide Call by Teva for Increased Access to Affordable Health Care for American Citizen
Teva’s Year of Affordable Healthcare campaign is a nationwide call for increased access to affordable health care for American citizens. The program coincides with the 25th anniversary of the landmark Hatch-Waxman Act, which created the modern generic drug industry and has saved billions of health care dollars.
The Year of Affordable Healthcare kicked off with the release of a national poll that found one in every five Americans is cutting back on health care, even skipping doses of medicines, due to the economic crisis. An overwhelming majority of those polled (85%) said that using generic drugs would help the economy by letting families keep more of their own money.
Teva kicked off the campaign of affordable health care with the release of a series of videos designed to illustrate the important savings generic drugs have produced for everyday Americans since Hatch-Waxman passed.
Video from:Teva